Portfolio
Telling stories that make complex ideas click.
Big Data · MicroStrategy
Big Data, Told Simply
Turning dense analytics platforms into stories business buyers actually read.
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Celebrity · Celebrity endorsements
Kasparov vs. Sting
Using famous faces and unexpected match-ups to make a brand message stick.
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Customer Success · Platform9
Hybrid Cloud Customer Stories
Case studies that let real customers explain why the product matters.
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Two decades of brands, from start-ups to household names.
American Express
Copy and direct mail for American Express online and print Gift Ideas for Work.
Appian
Sales enablement content and interactive tools educating inside, outside and partner channels on a no-code application development platform.
AT&T
Wrote AT&T's Source Book, the small business catalog known as the bible of the phone industry.
Cannabis Magazine
Content, articles and email drip campaigns for a leading cannabis lifestyle magazine.
Doolli
Strategy, landing page, content and media plan to promote an ed-tech app.
Id Software
User manual and print ad campaign for Doom II: Hell on Earth, the top-selling PC game of its time.
Kasparov Chess Foundation
Logo branding, website and social media strategy for the largest chess education non-profit — plus the Kasparov vs. Sting match that drew worldwide attention.
MicroStrategy
A series of infographics, blogs and YouTube videos highlighting data through pop culture.
People Magazine
Media kit for People Magazine's 20 Years of Pop Culture anniversary CD-ROM.
Platform9
Blog posts, webinars and how-to videos for a Kubernetes cloud infrastructure platform.
RKF Brokerage
Website and print brochure for the largest New York City retail real estate broker.
Screen
Paid, earned and owned media strategy for a screen-time management app helping parents manage their kids' devices.
Tru-TV
Social media fan-growth strategy for the reality TV network.